Intel chips held back the 15-inch MacBook Air, Apple says

The 15-inch MacBook Air from Apple has exceeded expectations as a remarkably impressive laptop. Some may wonder why it wasn’t introduced earlier, and Apple has finally shed light on the matter. According to Laura Metz, Director of Product Marketing at Apple, and Thomas Tan from the enterprise product marketing team, the delay was attributed to Intel.

In a revealing conversation with Inc, they explained that the breakthrough with Apple silicon was the pivotal factor that led to the creation of the 15-inch MacBook Air. The introduction of Apple’s own silicon technology played a significant role in the development of this exceptional laptop.

In her conversation with Inc, Metz elucidated, “Our initial goal was to create a 15-inch MacBook Air. However, when we considered the previous designs, it simply didn’t align with the essence of the ‘Air’ brand we envisioned.”

In essence, the earlier MacBook Air models with Intel chips lacked the capability to meet Apple’s requirements for a larger version of the laptop. Given the remarkably thin design of the new models and the significant cooling demands of previous Intel chips, it becomes evident why this decision was made.

Following that, Metz elaborated, stating, “It was only through the integration of Apple Silicon that we could obtain all the necessary components to incorporate a larger display while maintaining the expected battery life and performance that users associate with a MacBook Air.”

Designed around Apple silicon

The shift towards designing products around Apple silicon chips has brought forth intriguing observations. Notably, the 24-inch iMac showcased a significantly thinner profile compared to its Intel-based predecessor, and the 13-inch MacBook Air’s adoption of an efficient Apple chip eliminated the need for a fan (a feature shared by the 15-inch model as well).

In the Inc interview, it becomes evident that the larger MacBook Air has resonated well with business users who desire a more spacious display without opting for the more robust and costly 16-inch and 14-inch MacBook Pro models. The appeal of the MacBook Air spans various industries, from retail and manufacturing to healthcare.

Apple silicon’s role in transforming the MacBook Air is undeniable, elevating it from a lackluster and underpowered device to one of the most exceptional laptops available today. Apple takes pride in crediting its own chips for this success, thereby emphasizing their prowess and inadvertently overshadowing Intel in the process.

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